Zain, Djumilah and Zuhroh, Siti [P] Brand Personality Influence, Brand Personality Congruity (Bpc} on Brand Loyalty: A Literature Review. Proceding of the 1st Asia Pacific. ISSN 978-602-7677-445-9
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Brand Personality Influence, Brand Personality Congruity (Bpc} on Brand Loyalty_ A Literature Review.pdf Download (52MB) | Preview |
| Item Type: | Article |
|---|---|
| Subjects: | H Social Sciences > HI Management and Auxiliary Services |
| Divisions: | Lecturer Journal |
| Depositing User: | Users 1 not found. |
| Date Deposited: | 11 Oct 2022 06:23 |
| Last Modified: | 12 Oct 2022 03:29 |
| URI: | http://repository.itebisdewantara.ac.id/id/eprint/3143 |
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